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Understanding the heterogeneity of entrepreneurship education: going beyond Gartner

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Jones, CD and Matlay, H (2011) Understanding the heterogeneity of entrepreneurship education: going beyond Gartner. Education + Training, 53 (8/9). pp. 692-703. ISSN 0040-0912

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Abstract

Purpose - This paper seeks to draw attention to the importance of appreciating and using
ever-present diversity to achieve increased legitimacy for entrepreneurship education. As such, it aims
to draw the reader into a reflective process of discovery as to why entrepreneurship education is
important and how such importance can be prolonged.
Design/methodology/approach - The paper revisits Gartner's 1985 conceptual framework for
understanding the complexity of entrepreneurship. The paper proposes an alternative framework
based on the logic of Gartner's framework to advance the understanding of entrepreneurship
education. The authors discuss the dimensions of the proposed framework and explain the nature of
the dialogic relations contained within.
Findings - It is argued that the proposed conceptual framework provides a new way to understand
ever-present heterogeneity related to the development and delivery of entrepreneurship education.
Practical implications - The paper extends an invitation to the reader to audit their own
involvement and proximity to entrepreneurship education. It argues that increased awareness of the
value that heterogeneity plays in student learning outcomes and programme branding is directly
related to the presence of heterogeneity across the dimensions of the conceptual framework.
Originality/value - The paper introduces a simple yet powerlu1 means of understanding what
factors contribute to the success or otherwise of developing and delivering entrepreneurship
education. The simplicity of the approach suggested provides all entrepreneurship educators with the
means to audit all facets of their programme.

Item Type: Article
Keywords: Keywords Enterprise education, Heterogeneity, Legitimacy, Entrepreneurialism, Educational philosophy
Journal or Publication Title: Education + Training
Page Range: pp. 692-703
ISSN: 0040-0912
Identification Number - DOI: 10.1108/00400911111185026
Additional Information:

Copyright © Emerald Group Publishing

Date Deposited: 20 Feb 2012 04:23
Last Modified: 18 Nov 2014 04:27
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