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Enterprise education: World domination or humiliation?


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Jones, CD, Matlay, H and Maritz, A 2012 , 'Enterprise education: World domination or humiliation?', paper presented at the 57th International Council for Small Business World Conference 2012, 10-13 June 2012, Wellington, New Zealand.

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The role of enterprise/entrepreneurship education globally whilst strongly supported, is relatively plastic. This paper steps back the various debates that relate to the expected contribution of enterprise/entrepreneurship education to contemplate the positioning of enterprise/entrepreneurship education in Higher Education. We utilize four secenarios to explore a variety of ways in which enterprise/entrepreneurship education is typically positioned. Our aim is not to determine what positioning is most appropriate for enterprise/entrepreneurship education, but rather to consider the issues associated with the four types of positioning discussed. We conclude that a united pathway forward can be built around providing genuine choice and allowing individual students to travel a learning pathway that is most appropriate to their life circumstances.

Item Type: Conference or Workshop Item (Paper)
Authors/Creators:Jones, CD and Matlay, H and Maritz, A
Keywords: Enterprise Education, Entrepreneurship, Commercialization
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