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Chiang-Sho Ltd.

West, J and Ashiya, M 2001 , Chiang-Sho Ltd..

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Chiang-Sho Ltd. is a joint venture producing agricultural machinery in China. The CEO must decide how to respond to pressure from the Chinese partner--also the joint venture's largest customer--to increase production and lower prices. The CEO must choose either a growth or harvest strategy.

China; Agriculture industry; Machinery industry; $50 million revenues; 500 employees; 2000

Item Type: Report (Other)
Authors/Creators:West, J and Ashiya, M
Publisher: Harvard Business School
DOI / ID Number: Case (Field) 9-602-100
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