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Abstract

Supporting more targeted comparative recordkeeping in decision making is proposed as a means to increase farmer confidence to change practices. A qualitative social research comparative recordkeeping activity, either benchmarking with other enterprises or targeted recordkeeping within their enterprise, were more open to change. Benchmarking or other comparative recordkeeping provided farmers with confidence to assess future opportunities and interpreting written or electronic records were more likely to approach change in a reactive or cautious manner. Formal benchmarking is not accessible or appropriate for all farmers but given the positive relationship between benchmarking and recordkeeping and confident decision making about future practices, providing more accessible forms of comparative recordkeeping through facilitative extension approaches could engage a wider range of farmers in successful change.

Item Type:	Article
Authors/Creators:	Turner, LR and Wilkinson, R and Kilpatrick, SI
Keywords:	adoption, benchmarking, boundaries to change, decision making, extension, practice change
Journal or Publication Title:	Rural Extension and Innovation Systems Journal
Publisher:	Australasia Pacific Extension Network
ISSN:	2204-8758
Copyright Information:	Copyright 2018 APEN
Related URLs:	UTAS Profile: Turner, L Google Scholar: Kilpatrick, SI UTAS Profile: Kilpatrick, SI
Item Statistics:	View statistics for this item

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