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Shipping business strategies and national policy of China
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Yang, D, Liu, Q, Jiang, L, Zhang, W
ORCID: 0000-0002-5651-6706 and Chu, W 2019
, 'Shipping business strategies and national policy of China', in O Duru (ed.), Maritime Business and Economics: Asian Perspectives
, Routledge, United Kingdom, pp. 118-137.

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Abstract
We start the discussion of business strategies by understanding the external environment of the business. Environmental factors, over which businesses have little control, profoundly influence the performance of the businesses and determine the success or failure of a particular business strategy. The factors that have a high impact are the key drivers that cause an industry to develop. These typically include political and regulatory factors, economic factors, socio-cultural factors and technological factors.
Item Type: | Book Section |
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Authors/Creators: | Yang, D and Liu, Q and Jiang, L and Zhang, W and Chu, W |
Keywords: | shipping business, strategies, national policy, China |
Publisher: | Routledge |
DOI / ID Number: | 10.4324/9781315270869-9 |
Copyright Information: | Copyright 2019 The Authors |
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Item Statistics: | View statistics for this item |
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