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Abstract

In responding to increased tourist visitation and significant accommodation shortages (especially in the capital city Hobart), the Tasmanian government has been grappling with the opportunities and challenges presented by the visitor economy, and Airbnb in particular. Over the last decade Tasmania's tourism industry has grown significantly, contributing $2.8 billion per annum to the economy; accounting for 10.7% of Gross State Product (Deloitte Access Economics, 2017b). Tasmania is a southern island state off the coast of mainland Australia with a population of just over half a million people (Australian Bureau of Statistics, 2016). For an island with a relatively small population compared with other Australian states, Tasmania attracted 1.27 million visitors in the year 2016/ 2017 who stayed a total of 10.83 million nights (an average of 8.5 nights per trip); a 5.8% increase on the previous year (State of Tasmania, 2017).

Item Type:	Article
Authors/Creators:	Grimmer, L and Vorobjovas-Pinta, O and Massey, M
Keywords:	Airbnb, sharing economy, tourism, Tasmania, marketing
Journal or Publication Title:	Annals of Tourism Research
Publisher:	Pergamon-Elsevier Science Ltd
ISSN:	0160-7383
DOI / ID Number:	10.1016/j.annals.2019.01.012
Copyright Information:	Copyright 2019 Elsevier Ltd.
Related URLs:	Google Scholar: Grimmer, L UTAS Profile: Grimmer, L Google Scholar: Vorobjovas-Pinta, O UTAS Profile: Vorobjovas-Pinta, O UTAS Profile: Massey, M
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