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Why loot boxes could be regulated as gambling


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Drummond, A, Sauer, JD ORCID: 0000-0002-0872-3647, Hall, LC, Zendle, D and Loudon, MR 2020 , 'Why loot boxes could be regulated as gambling' , Nature Human Behaviour , doi: 10.1038/s41562-020-0900-3.

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Do purchasable randomised reward mechanisms in video games (loot boxes) constitute gambling? Opinions often rest on whether virtual items obtained from loot boxes have real-world value. Using market data from real transactions, we show that virtual items have real-world monetary value and therefore could be regulated under existing gambling legislation.

Item Type: Article
Authors/Creators:Drummond, A and Sauer, JD and Hall, LC and Zendle, D and Loudon, MR
Keywords: videogames, loot boxes, gambling
Journal or Publication Title: Nature Human Behaviour
Publisher: Nature Publishing Group
ISSN: 2397-3374
DOI / ID Number: 10.1038/s41562-020-0900-3
Copyright Information:

Copyright 2020 The Authors

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