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Items where Author is "Low, KH"

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Conference Publication

Tan, SZ, Low, KH, Tjiptono, F, Watabe, M and Yang, L ORCID: 0000-0001-5784-0922 2018 , 'Cutting through the advertising clutter: The influence of ad-context familiarity on attention and external search behavior', in J Goldenberg and J Laran and A Stephen (eds.), 2018 AMA Winter Academic Conference Integrating Paradigms in a World Where Marketing Is Everywhere: Proceedings , American Marketing Association, Chicago, E-23-E-29 .

This list was generated on Wed May 12 02:02:14 2021 AEST.
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