ePrints
Items where Author is "Wong, T"
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Number of items: 4.
Article
Breen, SL, Wong, T, Ellingsen, SP, Johnston-Hollitt, M, Wotherspoon, SJ, Bains, I, Burton, MG, Cunningham, M, Lo, N and Senkbeil, CE 2007
, 'A search for 22-GHz water masers within the giant molecular cloud associated with RCW 106'
, Monthly Notices of the Royal Astronomical Society, vol. 377, no. 2
, pp. 491-506
, doi: https://doi.org/10.1111/j.1365-2966.2007.11641.x.
Wickham, M, Wong, T and O'Donohue, W 2011
, 'The Strategic Management of Brand Equity: Exploring the Resources, Capabilities and Lessons of Marriott’s Entry into China'
, Academy of Taiwan Business Management Review, vol. 7, no. 1
, pp. 13-23
.
Book Section
Wickham, M 
ORCID: 0000-0001-6653-9074 and Wong, T ORCID: 0000-0002-0551-9827 2019
, 'Exploring the strategies underpinning Marriott’s Rewards practices in the emerging Chinese hotel industry', in SJ Perkins (ed.), The Routledge Companion to Reward Management
, Routledge, New York, pp. 358-370.
ORCID: 0000-0001-6653-9074 and Wong, T ORCID: 0000-0002-0551-9827 2019
, 'Exploring the strategies underpinning Marriott’s Rewards practices in the emerging Chinese hotel industry', in SJ Perkins (ed.), The Routledge Companion to Reward Management
, Routledge, New York, pp. 358-370.
Thesis
Wong, T 2013
, 'The strategic management of brand equity in emerging markets', PhD thesis, University of Tasmania.