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Items where Author is "Matanda, MJ"

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Article

Nyadzayo, MW, Matanda, MJ and Rajaguru, R 2018 , 'The determinants of franchise brand loyalty in B2B markets: An emerging market perspective' , Journal of Business Research, vol. 86 , pp. 435-445 , doi: https://doi.org/10.1016/j.jbusres.2017.09.015.

Nyadzayo, MW, Matanda, MJ and Rajaguru, R ORCID: 0000-0001-8262-368X 2018 , 'The determinants of franchise brand loyalty in B2B markets: An emerging market perspective' , Journal of Business Research, vol. 86 , pp. 435-445 , doi: https://doi.org/10.1016/j.jbusres.2017.09.015.

Rajaguru, R ORCID: 0000-0001-8262-368X and Matanda, MJ 2019 , 'Role of compatibility and supply chain process integration in facilitating supply chain capabilities and organizational performance' , Supply Chain Management, vol. 24, no. 2 , 301–316 , doi: https://doi.org/10.1108/SCM-05-2017-0187.

Rajaguru, R ORCID: 0000-0001-8262-368X, Matanda, MJ and Zhang, W 2022 , 'Supply chain finance in enhancing supply-oriented and demand-oriented performance capabilities - moderating role of perceived partner opportunism' , Journal of Business & Industrial Marketing , pp. 1-18 , doi: https://doi.org/10.1108/JBIM-11-2020-0487.

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